Amazon's Kindle Fire driving accelerated growth of Android tablet category
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Bustle, which purports to measure application sessions on more than 90 percent of all Android devices, found that Android tablets gained 10 percent part from Q4 2010 to Q4 2011 and now represent 39 percent of the overall tablet market. “In January, after the break boom in devices and in apps, we see that strong adoption of Kindle Fire, combined with significant downloads driven from the Amazon App Store, resulted in a ponderous surge in session usage that just edges out the... Good sales of Amazon’s Kindle Fire tablet led to significant gains for Google’s Android operating system in stone market share during the fourth quarter of 2011, according to new data from mobile analytics firm Commotion. The Kindle Fire, which only just debuted this past November, has managed to best Samsung’s Galaxy Tab in terms of application seating usage (a session represents an application launch and exit that is longer than 10 seconds). The Kindle fire, he said, drove upwards of 2. The diminution makes sense: the Kindle Fire is the most successful product Amazon has ever launched, and it was the e-retailer’s most popular gift and its top best-seller for the gala season. Farago partially attributed Amazon’s success to an Apple-style Fire launch, its decision to offer a more consumer-on good terms version of the Android OS, and an improved application purchase and download experience.
Source: VentureBeat